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Technical Web Analyst

Zwolle, Netherlands

Technical Web Analyst

Zwolle, Netherlands

About Wehkamp

For this vacancy we are looking for candidates who have their permanent residence in The Netherlands and who are able to come to our Head Office at least twice a week.

Wehkamp, Kleertjes and Union River form the Wehkamp Retail Group. Together we have almost 100 years of experience in online retail, in which developments are happening at lightning speed and we are reïnventing ourselves time and time again. With an ambitious and driven team of more than 1,100 people, we do everything for the ultimate customer experience. Our strategy is to become a multi-facia e-commerce group with multiple online shops run and supported by a common core structure. By scaling up we can join forces and build a solid business for the future. We do this from one structure, one culture and one purpose: Together we bring joy into every home.

In the coming years, the focus will be more on technology and the application of data to be able to approach and inspire our customers even more personally. We actually work every day on 2.9 million personal shops that are tailor-made for every Wehkamp customer in real-time. The Wehkamp Tech Hub is an innovative working environment that helps us achieve this. A place where you can experiment and innovate. We want to expand significantly with new tech talent, who, together with our current colleagues, we want to offer an inspiring and challenging working environment in our Wehkamp Tech Hub.”

But enough about us. Let's talk about you. Because to expand our Tech team, we are looking for a Technical Web Analyst.

Job description

Your friends always thought you were "Tech Savvy". Have you ever made a website, nice script or tool? Or did you always open your parents' computer case? The technical basis is there! Nevertheless, you do not see yourself as a developer, but you do know how it works.

As a Technical Web Analyst at Wehkamp Retail Group you are responsible for all data collection together with the Analytics & Experimentation team. We collect data from all platforms, such as,, and both Apps.
We help the business set up new implementations and create solutions to keep the quality of data high. You are the connecting factor between our Tech department and our Marketing department, in other words you know how to connect technology and business.
Your main duties as a Technical Web Analyst:

  • You take responsibility for data quality within our systems, including Google Analytics, Firebase and Big Query. And also the platforms, such as (Serverside) Google Tag Manager, Google Marketing Platform and our own Marketing Platform;
  • You inform our stakeholders about new features and tools in our data landscape;
  • You help the internal business how they can work data-driven and how this can be further optimized;
  • You are the central point of contact for internal and external stakeholders (Web and App developers, Analysts, Product Owners/Managers) and you translate requirements into concrete implementation plans.


    You have:

    • Minimum HBO work and thinking level and at least 2 years of relevant experience as a (technical) web analyst;
    • Knowledge of JavaScript, HTML, CSS. Knowledge of SQL is a plus;
    • You know how to draw up requirements for new tag implementations (web and app tracking);
    • You understand how Tag Management Systems work (eg Google Tag Manager) and have a track record of Multiple Tag Management implementations (preferable also in retail);
    • Experience with “Server Side Tagging” is a plus.

    What do we offer you?

    • Your own test environment in which you can test the latest developments, because you like to work on that!
    • A competitive salary based on education level and work experience;
    • Holiday allowance of 10.5%;
    • Profit sharing;
    • 25 holiday days;
    • Travel allowance;
    • Ability to work remotely for a few days a week;
    • Good pension scheme;
    • Every year the opportunity to grow within your salary scale;
    • Discounts on your additional health insurance;
    • Staff discount on almost the entire range of Wehkamp.

      Application process

      The process for this vacancy is as following: 

      1. Do your expectations and our wishes match? Then we will invite you to a (video) call with the recruiter.
      2. First interview with the hiring manager and tech lead, this will focus on the cultural and technical fit. 
      3. If that is positive we’ll move on to a case or technical assessment, based on this you’ll have the second interview. 

      We strive to give feedback as soon as possible and try to wrap the whole recruitment process within two weeks.

      Met deze vacature willen wij zelf onze nieuwe collega werven. Dit is dan ook géén oproep voor acquisitie. 

      Apply Now